Client Challenge Accepted
Challenge them to be better to create excitement
Method to create a sale through challenging the client to grow.
Stimulate people into change by challenging them to achieve something remarkable. In our prospect's case, remarkable will be; making money consistently on a regular basis. Show confidence in their ability to get out of their comfort zone and do what has not been done before. Successful trading is the goal and you must challenge them to not only dream of trading but get the commitment of the work effort and time needed to complete the challenge.
This works particularly well with individuals. Once the prospect has bought the challenge, then they will have the energy and tenacity to make it happen.
This is most effective when the people create their own goals, so rather than telling them to do something, challenge them to achieve greatness and for them to make their own goals which you must get, then, when they are fired up, ask them how far they can go and assist them in the creation of milestones along the way to help keep the vision fresh and within striking distance.
Keep in mind it is THEIR goals, not yours that are important. Help them reach their goals and yours will also be met. For example, they want to make $250,000 per year. A very achievable goal, and with the right stepping stones that you will lay out in your sales path they will clearly see themselves achieving that goal. So you want to give them tangible steps that are clear, and measurable so they will be able to evaluate their performance.
· Learning indicators “intimately”
· Learning trade setups
· Marking of historical charts
· Bar by Bar chart marking
· Constant training and feedback from the Nexgen Group.
· Simulation, replay trading and the constant refinement of their trading plan
· Live trading and reaching the goals with ongoing support.
Each of these things can be graded by our educational dept. and if they need help learning any of these steps they know they will get it and you need to stress this point. The change they make for themselves will not be done alone.
In turn, they will buy software because they feel they will achieve their goals. Not by anything you have convinced them to do, they will have to convince themselves with your help and masterful direction.
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